Ullens Center for Contemporary Art branding, identity and promotional collateral.
This selection of branding material from Bruce Mau Design works across a variety of scales, and formats. The logo has been used across the entire range, and the subtlty of it works well to not draw any attention away from work. The glyphs that make up the anacronym for the centre are used across the range. The images are inserted in between the logo to bring unity to the range of products.
The block colour juxtaposed with the photography incorporates the colour of the logo. It has been kept simplistic, with enough branding to make the design memorable.
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